role

Graphic Designer

What I Did

Brand Idenity, Brand Guidelines, Packaging Design, Social Media, Merchandise

Credit

Photography by Lee Whittaker, Laura Jane Coulson

Timeline

September - November, 2024

Tools

Adobe Illustrator, Photoshop, After Effect, InDesign, Figma

On Vacation

An eco-conscious lifestyle brand offering thoughtfully crafted travel essentials. With a focus on sustainability and minimalism, it celebrates exploration, the beauty of nature, and the joy in everyday moments.

Project Overview

On Vacation embodies a vision of living every day like a vacation. Inspired by the 70s and 80s, the brand reflects the calm of the coast, the warmth of the sun, and the beauty of nature. It offers lifestyle essentials designed to embrace freedom, sustainability, and timeless elegance, empowering individuals to enjoy both everyday moments and life’s greatest adventures.

On Vacation embodies a vision of living every day like a vacation. Inspired by the 70s and 80s, the brand reflects the calm of the coast, the warmth of the sun, and the beauty of nature. It offers lifestyle essentials designed to embrace freedom, sustainability, and timeless elegance, empowering individuals to enjoy both everyday moments and life’s greatest adventures.

On Vacation embodies a vision of living every day like a vacation. Inspired by the 70s and 80s, the brand reflects the calm of the coast, the warmth of the sun, and the beauty of nature. It offers lifestyle essentials designed to embrace freedom, sustainability, and timeless elegance, empowering individuals to enjoy both everyday moments and life’s greatest adventures.